Roman Elizarov

Posted by Roman Elizarov

Co-Founder of AR Team

Augmented Reality in real estate is an opportunity to engage your current and new clients and also to increase sales.

AR TEAM develops Augmented Reality (AR) products. We have a huge experience in AR production working with publishing, real estate, kids clothes companies and many others. Augmented Reality gives, at least, two benefits:

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I imagine a usual weekend when people walking down the street in the downtown or on the pier trying to choose where to stop and what restaurant to visit. There are so many ways to make the choice… But how to make the right choice? To see the reviews on the Internet or to see the menu and to find something really awesome… Both of these features can be presented in Augmented Reality.

In 2018 restaurant marketing will be even more exciting and sophisticated with the use of Augmented Reality technology. The early adopters get the most of this technology. First of all, their novelty gives them free publicity in the form of media mentions, "word of mouth", viral exposure in the blogs and posts in social media. The long-term advantage is that these organizations create real brands, and brand awareness through Augmented Reality cannot be underestimated.

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AUGMENTED REALITY makes the customers of the grocery store the real fans of the retail brand.

With Augmented Reality, you reach the customer in the right place at the right time.

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We show again and again how Augmented Reality can work for different business activities! Here is the way how AR application can be used for events and holidays promotion campaign!

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Augmented Reality in real estate is an opportunity to engage your current and new clients and also to increase sales.

AR TEAM develops Augmented Reality (AR) products. We have a huge experience in AR production working with publishing, real estate, kids clothes companies and many others. Augmented Reality gives, at least, two benefits:

Read more

We show again and again how Augmented Reality can work for different business activities! Here is the way how AR application can be used for events and holidays promotion campaign!

Read more

AR applications developed by AR TEAM overlay 3D content on top of pages, enhance regular 2D printed materials with video, interactive visualizations, animations, 3D graphics and audio. The purpose of adding these features is to enrich the reading experience and, moreover, to let people interact with the AR objects.

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1) AR platforms

These companies create and develop platforms and advanced AR solutions. Some of these huge corporations produce their own AR products (Microsoft with HoloLens). In 2017 Google and Apple created ARKit and ARCore, so all other types of AR companies become their customers nowadays.

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1) Augmented Reality (AR) will save time

Augmented Reality (AR) can make the home showing process easier. Usually the clients and the agents spend more than 30% of their time just to show and to see the houses. With AR it is possible to give the experience of houses' show not wasting time for coming here or there and, moreover, you can show to your clients much more options and they can choose with bigger engagement and as a result with better involvement into your company and better reputation of your brand of real estate agent / company.

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AR changes the way that students interact with their world and, in turn, the way they learn their subject content. The main goal of AR in education is to "augment" reality and teach students more about what they see and how to see it. Teachers who already work with AR look forward to the day when they can share and be inspired by resources and 3D images created by other teachers and their students.

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On Wednesday, 6th December 2017, there was a great discussion in Chicago, Illinois, about Augmented Reality applications and how they disrupt different industries right now.

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AR is not absolutely new, it has been used for more than 10 years in many industries. But the further development of AR promises so many benefits both for the consumers and for retailers. After the launch of ARKit by Apple and ARCore by Google in 2017, 20% of customers expect retailers to use the AR application (data from DigitalBridge Research, September 2017). Moreover, more than a half of all consumers are disappointed with the retailers and think that they mostly fail to use the new technologies already available to them (in AR and VR). And 69% of consumers expect retailers to launch AR applications until Spring of 2018 (in acordance with DigitalBridge Research, September 2017). Tim Cook, CEO of Apple, in an interview to Vogue in October 2017 said about AR in retail: "Over time, I think [these features] will be as key as having a website".

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In manufacturing, every new product requires a new set of assembly instructions. Before Augmented Reality, the work instructions tended to be PDF files or just printed books with many pages. And, for sure, they were hard for understanding!

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